Jest Fund II Is Open: Up to $1M Per App. Apply by December 15.

Fund I doubled our catalog. Now Fund II is here, with up to $5K in free Jest Ads credits to help you find your first players, or up to $1M in growth funding through a publishing partnership. Here’s how to get involved.

by Deyan Vitanov in Developers

Earlier this year, we launched our first-ever developer fund. In just 10 weeks, it attracted 200+ applications, accepted fewer than 10%, deployed $1M+ in growth capital, and doubled our live catalog from 30 to 60 apps. One standout, Orbo, went from concept to breakout hit in a single quarter!

The response exceeded our expectations, so we’re doing it again. Introducing Jest Fund II, with two ways to partner with us depending on where you are and what you’re building.

Two ways to get your app funded

Explore: Up to $5K per app

Get your first players and start growing on Jest. Explore is the easiest way to get started, and where most apps begin.

  • Free Jest Ads credits: Get up to $5K to promote your app to existing Jest users.
  • Dedicated support: Get your own Slack channel for questions, feedback, and performance reporting.
  • A path to more: Apps that perform well may qualify for free external user acquisition (UA) testing or an invitation to a publishing partnership.

Publishing Partnership: Up to $1M in growth funding per app

For studios ready to scale with a deeper publishing partnership. We’ll work together to grow your apps and build a successful portfolio.

  • Flexible growth investment and revenue share: We’ll work out terms together based on your studio, team, and roadmap.
  • Fully managed external UA: We fund and manage campaigns to bring new players to your apps, with creative produced by our team.
  • Hands-on collaboration: Get a dedicated point of contact, regular strategy syncs, product and game reviews, launch support, and detailed performance reporting.

What we’re looking for

We’re looking for IAP-driven games and entertainment apps with a clear path to positive ROAS.

When evaluating applications, we look at five areas:

  1. Mobile web readiness: Is your app optimized for a great mobile web experience?
  2. Retention: Do players have a reason to keep coming back?
  3. Monetization: Does it have a compelling monetization strategy and room to grow?
  4. Team: Do you have a collaborative team that’s excited to build and iterate?
  5. Strategic fit: Does your app complement the Jest ecosystem and what we’re building?

How to apply

Explore: Apply through the Jest Developer Console

  1. Get your mobile web build live on Jest with the Jest SDK integrated. The Launch Checklist and Simulator will get you there.
  2. Submit your build for review through the Developer Console, making sure the Jest Fund application box is checked.
  3. We’ll review your application and get back to you within 1–2 weeks. If accepted, agree to the Jest Fund Terms in the Developer Console to receive your Ads credits.

Publishing Partnership: Interested in a deeper partnership? Email us at devs@jest.com to start the conversation.

Applications close December 15, 2026. Don’t miss out! We’re excited to see what you build and look forward to reviewing your applications.

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